Flexible Electronics News

Banco Neon Selects Gemalto to Deliver Visa Quick Read Card

User-friendly card design is targeted to Millennial generation in Brazil.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Gemalto was selected by Banco Neon, a millennial-targeting smartphone-based Brazilian bank, to deliver innovative Visa Quick Read debit cards to its customers. This innovative card design groups together important information, including account number, expiration date and security code, simplifying online payment with one unique entry. Neon is the first to issue a card with this new, friendly format in Brazil.   Gemalto’s one-of-a-kind Visa Quick Read design for Banco Neon leverages a striking...

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